Gene Frenette: Trevor Lawrence understands PR aspect of connecting to Jaguars fans

 

Gene Frenette: Trevor Lawrence understands PR aspect of connecting to Jaguars fans

There’s no need for the Jaguars to put on any kind of glitzy campaign to encourage fans to buy season tickets for the 2023 season.

Just copy and paste the Trevor Lawrence letter he penned to the city of Jacksonville for The Players Tribune into an email, press send and wait for phones in the ticket department to start ringing.

Most people have plenty of affirmation following last 2023season on how much of a godsend the Jaguars' second-year quarterback was for the franchise, but his letter to Duuuval that came out Wednesday takes it to another level.

Jaguars' quarterback Trevor Lawrence, seen here waving to the crowd during a fans' sendoff before the team departed to play the Kansas City Chiefs at Arrowhead Stadium, further endeared himself to the fan base by penning a thank-you letter for their loyalty to The Players Tribune.

Gene's 3 previous columns

More:Gene Frenette: Gators' best route to NCAA tourney is alleviating burden on Castleton

More:Gene Frenette: Former Jaguars DC Joe Cullen has his redemption with Chiefs

More:Gene Frenette: Darren O'Day baseball journey a testimony to perseverance

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